Deals & Details for Panties

HerRoom – Women’s Lingerie, Bras, Panties, Swimwear & More


When Tomima Edmark founded HerRoom in 1998, it was to meet a real challenge in the online shopping world. We could buy so many products online, why not lingerie? Department stores and specialty boutiques don’t carry a wide range of brands and styles in all sizes and colors, making it difficult for many women to find what they needed. And yet, it seemed impossible to purchase clothing like bras, swimwear and shapewear without trying them on first. To answer that challenge, HerRoom was created and evolved with features designed to make online lingerie shopping as easy and enjoyable as possible. Check out some of our unique features.

More choices. HerRoom has the largest assortment of products of any lingerie site. Whether you wear a 30A or 52J, you’ll find it.

Thorough product information. Not only do we have extensive photos and descriptions, but unlike other sites our content includes features like a measured image, to help you determine how a bra will fit on your body. We want you to know as much as possible before you buy. For instance, if you’re looking for a push-up bra, we show you the inside of the cup so you can see exactly how it works. Fitter’s comments and tips from Tomima give you even more product-specific information.

See It Under. Wonder whether a bra will work with your wardrobe? Every bra product page shows you how the bra looks under six different necklines.

Universal Cup Size™. HerRoom’s trademarked Universal Cup Size™ Syatem (UCS™) takes all the guesswork out of bra sizing. Find your size in one brand and we’ll show you your size (UCS™) across ALL brands. You can even search by your UCS.

Real customer reviews in your size. It doesn’t help much to know what a 32A thinks of a bra when you’re a 38D. See what women who wear your size think. Even filter by ratings. We also offer responses to some reviews from the manufacturer or from our buying team.

Know Your Breasts™ One reason it can be difficult to get the right bra fit is that size isn’t the only factor. Breast shape and other variations also affect how a bra fits. Use our KYB bra finder to find the features and bras that best fit your unique shape.

Detailed site navigation. Search not only by brand or by styles, but also by specific features. Just go to More Bra Styles-> in the navigation on the left and find just what you’re looking for.

VIPoints. With our VIPoints reward program you earn points every time you shop. You’ll earn valuable gift certificates that let you save on both HerRoom and HisRoom. It’s like free money!

Underwearing. This exclusive series takes a look at common wardrobe challenges for every figure and shows you the best lingerie solution.

HerRoom isn’t some anonymous corporation or chain store. It’s the brainchild of one person and has become the largest woman-owned lingerie retailer on the web. Tomima also gives back and has pledged a large sum to a cause dear to her heart: the US synchronized swimming program, USA Synchro. Tomima’s expertise and that of her team brings women the most options and information so customers can easily find what they need and make the best choices.

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Designer Intimates & Apparel for Women & Men

Designer Intimates

Designer Intimates offers amazing deals on designer lingerie from different brands including Felina, Jezebel, Paramour and Black Bow. A unique share & shop system allows visitors to receive high discounts on items shared via social media.

Designer Intimates offer the greatest deals for loyal customers and brand ambassadors. After years of loyal service, they’ve become the number 1 destination for lingerie online.

Designer Intimates’ goal is to ensure you’re 100% satisfied with your experience. If you’d like to return or exchange an item, simply return the item(s) within 60 days and we will issue your refund your exchange. Refunds will be processed in the same form as the original payment type, we cannot refund to different credit cards or accounts. In accordance with health regulations, we can only accept returns on merchandise with all original tags attached.

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Lane Bryant plus size clothing

Lane Bryant Plus Size

As the most recognized name in clothing and accessories for sizes 14 through 28, Lane Bryant is all about self-confidence.The fashion that lets every woman be her most amazing self by putting the emphasis on fashion and fit – not merely size – which makes Lane Bryant a style leader.

Their blend of on-trend pieces and timeless classics make us the first choice when it comes to curves – and they’re beyond proud to hold that place in our guests’ hearts.

In 2000, Lane Bryant launched Cacique plus size intimates are a Lane Bryant exclusive and are famous for the fit solutions and fashion styling they offer in bras, panties, sleepwear and more.

Lane Bryant and Cacique items are available in over 775 Lane Bryant nationwide stores and through their brilliant website. The best way to find out if we have a store near you is to use the Lane Bryant Store Locator.

Otherwise feel free to peruse the Lane Bryant website to see the latest on offer. The site is always being updated with the latest fashion products and we have a few staff who always seem to be making a purchase.

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One Hanes Place Intimates, Swimwear & Clothing for Women

One Hanes Place

Founded in 1901, Hanes has a long history of innovation, product excellence, and brand recognition. In fact, more than 80 percent of U.S. households have our company’s products in them. We revolutionized Tagless T-shirts and underwear, we invented the sports bra, we were the first to advertise a bra on national television (Playtex), and we are innovating with ComfortBlend and temperature-control X-Temp fabrics and seamless Smart Sizes bras.

HanesBrands is a socially responsible manufacturer and marketer of leading everyday basic apparel under some of the world’s strongest apparel brands. Our innerwear and activewear apparel brands include Hanes, Champion, Playtex, Bali, Maidenform, Flexees, JMS/Just My Size, barely there, Wonderbra and Gear for Sports. In addition, our international brands include Zorba, Sol y Oro, Rinbros, Track N Field and Ritmo.

We sell bras, panties, shapewear, sheer hosiery, men’s underwear, children’s underwear, socks, T-shirts and other activewear in the United States, Canada, Mexico and other leading markets in the Americas, Asia and Europe. In the United States, we sell more units of intimate apparel, male underwear, socks, shapewear, hosiery and T-shirts than any other company.

Based in Winston-Salem, N.C., Hanes is ranked No. 512 on the Fortune 1000 list with more than $4.5 billion in sales in 2012 and has approximately 51, 500 employees in more than 25 countries. We bought Maidenform Brands, Inc., in October 2013, adding the Maidenform, Lilyette and Flexees intimate apparel brands to our portfolio.

Unlike most apparel companies, Hanes primarily operates its own manufacturing facilities. More than 90 percent of the apparel units that we sell worldwide and in the United States are manufactured in our own plants or those of dedicated contractors.

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Blackheart Sexy Fashion Lingerie for Young Women

Blackheart Lingerie

Blackheart, started in 2012, is a new fashion & lingerie store for young women ages 18-30. Our collection of bras, panties, corsets, rock apparel, sleepwear, hosiery, accessories and beauty products is hot, edgy, sometimes cheeky and always rock star sexy. Prepare to feel fearless, daring and confident… and a little naughty, too.

Rock your sexy and shop us online at or at one of ten mall locations in Southern California, Texas and Las Vegas. Addicted? Follow us on Twitter and Instagram too: @Blackheart

You’re going to love it to death.

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